CRM stands for Customer Relationship Management. This is a web project developed in c #. It is a methodology or process used to learn more and more about customers’ behavior and their needs in order to develop a stronger relationship with them. CRM has many technological components. The useful way to learn about CRM is to think about a process that will help bring together a lots of small pieces of information about marketing effectiveness, customers, sales, market trends and responsiveness.
A CRM is a collection of software, people, internet and processes that helps an enterprise to handle customer relationship systematically and effectively.
Modules of Customer Relationship Management
- Login Module
- Department Master
- Service Master
- Email Setup
- View Customer Enquiry
- Customer Master
- Employee Master
- Contact Customer
- Employee Salary
- Customer History
- Employee Attendance
- Attendance Report
- Add Employee Login
- New Job Card
- Assign Job Card
- Enter Service Detail
- Open Job Cards
- Payment Report
- My Pending Job Card
- My Job Card Report
Introduction to Customer Relationship Management
Customer Relationship Management helps businesses use human resources and new technology to gain insight into the behavior of their customers .
Objectives of CRM
The goal of Customer Relationship Management is to understand the needs of potential and current customer to increase customer relation and loyalty while optimizing the services and product that are sold.CRM stands for Customer Relationship Management.
Front End: – Chrome, Microsoft Internet Explorer 6 or above.
Middle ware: – Internet Information Services (IIS)-6, Microsoft .Net Framework 3.5, SMTP Server, SMS Gateway.
Back End: – Microsoft SQL Server.
Development Tool: – Microsoft Visual Studio-2010 or above, Adobe Photoshop-9, Cute FTP.
Analysis Tool: – COCOMOII2000, Code Counter
Software Engineering Model Applied
The S/W Engineering Model used here is a combination of Spiral Model and Component Based Model because no single model can serve all the purpose for the development of the software, that’s why we are considering some features of “Spiral Model” and some features of “Component Based Model”.
The combinations of these two models form a “Hybrid Model”.
The Spiral Model
The spiral model, proposed by Boehm, is an evolutionary software process model that uses the iterative nature of prototyping with the systematic and controlled aspects of the linear sequential model. By using this model we can rapidly develop an incremental model of the software. In early iterations, the incremental release might be a prototype or paper model.
A spiral model is divided into six task regions:
• Customer communication—tasks required to establish effective communication between developer and customer.
• Planning—planning includes tasks required to timelines, define resources and other information.
• Risk analysis—tasks required to assess both technical and management risks.
• Engineering—tasks required for building representations of the application.
• Construction and release—it includes tasks required to test, construct, install and provide support and training to user.
• Customer evaluation—tasks required to obtain customer feedback.
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||Customer Relationship Management
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